Soofiya's design practice centres around illustration, visual identity and book design, with most clients tending to be in the arts, cultural and activist sector. Soofiya's art practice and writings aim to articulate a commentary on gender, race, politics and bodies through a DIY and therapeutically informed approach.
Part of Soofiya's practice includes lecturing and work in HE as an educator and , Soof is a visiting lecturer at Ravensbourne and Brighton University.
Currently Soofiya is a Teaching Fellow in Digital Design Foundations at The Institute of Creativity and Innovation in China in partnership with Xiamen University and UCA
Soofiya delivers visiting lectures across the UK in museums, galleries and universities, part of their work includes consultancy and corporate facilitation
Soofiya's writing has been in a handful of books, including Can We All Be Feminists published internationally as well as independent magazines and newspapers both online and in print.